Episode 87


The 2023 season of Inside Agri-Turf kicks off shortly with a fascinating episode about the psychology of selling to farmers with St John Craner, founder of Agrarian NZ and host of the Rural Sales Show podcast in New Zealand

Beforehand though here are some extracts from recent episodes that illustrates the can-do attitude that pervades our industry. It features

01:18 St John Craner intro

02:38 Ben Matthews

08:48 Geoff Webb,

19:58 Harry Handkammer

29:18 John Ryan

34:42 Chris Boiling and Ian Beecher Jones,

42:36 Peter Driver,

46:18 Peter Arrand and David Withers

To listen to the full version of any of the above episodes go to website

About the Podcast

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The farm and grass machinery business

About your host

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Chris Biddle

Chris is an experienced journalist specialising in the farm and grass machinery market. He has worked for a major tractor manufacturer and been a managing director of a farm and grass machinery dealership in the West Country.
In 1988, he launched trade magazine, Service Dealer followed by TurfPro in 1998, selling both titles to Land Power Publications in 2015.
He was editor of Landwards, the professional journal of the Institution of Agricultural Engineers (IAgrE) from 2008 until 2019 and is the recipient of the 2020 IAgrE Award for Outstanding Contribution to the Land-Based industry.
Chris lives in Salisbury with his wife Trish, and is an avid cricket fan and member of the MCC for over 55 years.