Episode 15

Episode 15 Winning dealerships with Bob Clements and Sara Hey (US)

This episode we go 'across the pond' to catch up with America's leading dealership coaches, Bob Clements and Sara to discuss their new book You're the Problem - and the Solution which provides dealers with advice and tips on how to reclaim their sanity, their life and their dealership.

We also talk about the impact of COVID19 on US dealer business this year , the relationship between manufacturer and dealer, and whether manufacturers really understand the psychology of being a dealer, and how dealer produced product videos can be more effective than those made by manufacturers.

Bob also tells how a US ag dealer went from being £1 million down on his sales projection in April this year - to being £1m up one month later!

Bob Clements International

About the Podcast

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Inside AgriTurf
The farm and grass machinery business

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About your host

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Chris Biddle

Chris is an experienced journalist specialising in the farm and grass machinery market. He has worked for a major tractor manufacturer and been a managing director of a farm and grass machinery dealership in the West Country.
In 1988, he launched trade magazine, Service Dealer followed by TurfPro in 1998, selling both titles to Land Power Publications in 2015.
He was editor of Landwards, the professional journal of the Institution of Agricultural Engineers (IAgrE) from 2008 until 2019 and is the recipient of the 2020 IAgrE Award for Outstanding Contribution to the Land-Based industry.
Chris lives in Salisbury with his wife Trish, and is an avid cricket fan and member of the MCC for over 55 years.